diff --git a/appliance/libguestfs-make-fixed-appliance.pod b/appliance/libguestfs-make-fixed-appliance.pod
index 32d9ca138..51022eeca 100644
--- a/appliance/libguestfs-make-fixed-appliance.pod
+++ b/appliance/libguestfs-make-fixed-appliance.pod
@@ -15,11 +15,33 @@ libguestfs-make-fixed-appliance - Make a "fixed appliance" for libguestfs
 libguestfs-make-fixed-appliance lets you make a pre-built binary
 appliance for libguestfs.
 
-B<Note that ordinary users should not need to run this tool>.  The
-only reason to use it is if you want to make a self-contained
-libguestfs appliance that can be copied to another machine or platform
-that doesn't support L<supermin(8)>.  To understand why you might
-need to use this tool, read the section L</FIXED APPLIANCE> below.
+B<Note that ordinary users should not need to run this tool>.
+
+Some reasons why you I<might> want to use this include:
+
+=over 4
+
+=item *
+
+You want to make a self-contained libguestfs appliance that can be
+copied to another machine or platform that doesn't support
+L<supermin(8)>.
+
+=item *
+
+You have multiple users on the same machine and want to avoid the
+storage duplication and start-up overhead of having multiple cached
+copies of the appliance.
+
+=item *
+
+You want to have very predictable performance from libguestfs (see
+L<guestfs-performance(1)>).
+
+=back
+
+For deeper understanding of why you might need this tool, read the
+section L</FIXED APPLIANCE> below.
 
 Instead of running this tool, you can download fixed appliances from
 L<http://libguestfs.org/download/binaries/appliance/>.  These